Cookie Policy
Last updated: 10 July 2026
1. Overview
This Cookie Policy explains how Datum Advisory uses cookies and similar technologies on datum-advisory.co. It should be read with our Privacy Policy.
When you first visit the site, a consent banner appears at the bottom of the page. Google Analytics loads only if you choose Accept. You may change your choice at any time using Cookie preferences in the footer.
2. Essential storage
We use browser local storage to remember your cookie choice. This is required to apply your preference and does not require analytics consent.
| Name | Purpose | Duration |
|---|---|---|
| datum_cookie_consent | Stores whether analytics cookies are enabled | Until you clear site data or change your preference |
3. Analytics cookies
If you accept analytics cookies, Google Analytics 4 (Google LLC) sets cookies to measure how visitors use the site. These cookies are not placed before consent is given.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Distinguishes users for analytics | 2 years | |
| _ga_* | Maintains session state for analytics | 2 years |
Google may process analytics data in the United States and other countries. Further information is available in Google's privacy documentation.
4. Other technologies
Our hosting and content providers may process technical information such as IP addresses and request logs as part of delivering the site. HubSpot processes contact form submissions when you submit an enquiry; that processing is described in our Privacy Policy and is separate from analytics cookies.
5. Managing your preferences
To enable or disable analytics cookies, use Cookie preferences in the site footer. Choosing Essential only prevents Google Analytics from loading on subsequent visits until you change your choice.
You can also remove stored data through your browser settings. Removing the consent record will cause the banner to appear again on your next visit.
Questions about cookies may be sent to hello@datum-advisory.co.